Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

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  1. Manage referrers better -- remove Yahoo! Answers, Voices etc.

    Some referrers such as voices.yahoo.com, answers.yahoo.com (and many more such as images etc. -- multiple Bing and Yahoo properties) have provided terrible ROI for my campaigns. I have spent more than $1000 in advertising over the last 2-3 months for one particular campaign and barely broke even. Search.bing.com and search.yahoo.com have proved profitable referrers, but not profitable enough to offset the clicks gotten through non-search properties such as Images/Voices/Answers.

    I have already removed non-Bing/Yahoo referrers (with the pertinent setting) but since we can't just target search.bing.com and search.yahoo.com, I am forced to pause my campaign, not to be relaunched. It's…

    3 votes
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      0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    • Manage what conversion goals are summed up in the overview so you can chose not to see free reg. in highlevel view

      When you are looking at your campaign overview - you want to get a snapshot of what's working on the campaign, adgroup and keyword level. It would be beneficial to be able to remove certain conversion goals from this over-view so goals like free registrations are not skewing the results.

      6 votes
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        1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
      • add Microsoft Media Network placement via api

        when setting siteplacement via api, there is no way to add an placement with Microsoft Media Network.

        3 votes
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          0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
        • download siteplacements via bulk service

          in bulk service, i can't get siteplacements. i have to call other api to get them.

          3 votes
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            0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
          • 1 vote
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              0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
            • Provide a way to exclude answers.yahoo.com from online ad campaigns.

              I've got a detailed tracking mechanism tied to my site so I can track the conversion efficiency of every single search. Content is about 10% of my business, but the other 90% comes from the search network. Between 58% and 62% of the hits from my ad campaign result from the 'answers.yahoo.com' (or another affiliated answers site), and not one of them have ever resulted in a sale. Its wasted hits on my site, and it eats up more than half my advertising budget. I'm struggling, as are other small businesses. I would love to see my full budget going…

              15 votes
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                5 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

                Hi Darrin, we really appreciate the feedback.

                If you able to determine the IP address of the traffic that isn’t converting from answers.yahoo.com, you can block them from seeing your ads.

                You can also block specific domains from seeing your ads, if they are not part of the Yahoo! Bing Network of owned and operated sites.

                We have more information about preventing ads from showing to certain people in our Bing Ads Help article here: http://aka.ms/f20anc.

                Our Support team is also available to help you: http://aka.ms/uefzdb

              • Create Smartphone Apps

                It can be very useful to be able to monitor and work on my campaigns on my iPhone or iPad.

                1 vote
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                  0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
                • Give click/impressions in real time

                  Have start/end time in 15 min. incriments

                  1 vote
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                    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                  • Search totals

                    On the keywords page, put the "Search totals" row at the top so we can see what they are labeled.

                    1 vote
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                      0 comments  ·  Flag idea as inappropriate…  ·  Admin →
                    • Paid inclusion of snippets in search results

                      In Ads, sell inclusion in 'sponsored search results'. That is, for whatever query Bing Search lists my site in top-100 results, show that same snippet in the Sponsored section on the first page. That's way more convenient for large sites than entering tens of thousands keywords in Ads panel, and snippets are more meaningful for users than ads.

                      Basically, paid inclusion in top-10 search results.
                      In other words, raising any relevant search result to the first page. Relevancy is defined as being naturally included in top-100 results.

                      1 vote
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                        0 comments  ·  New Ad Formats  ·  Flag idea as inappropriate…  ·  Admin →
                      • Suport Danish characters

                        All my ads and keywords containing Danish (and other Scandinavian) characters are disapproved by default - not supported i suppose!

                        I have an Adwords budget of approx. 50.000 USD, but since almost all my ads are targeted in Scandinavia and 50% contains "special" characters only half of them make it to Bing Ads.

                        That can't be in your best interest!?

                        11 votes
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                          1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                        • Synchronous reporting across all pages/tabs

                          The reporting under Ad Groups seems to lag behind the other tabs (campaign, keywords, ads). All of these seem to lag behind the reporting on the home tab. Please set it so that all screens are updated simultaneously. (Even if the data is 2-3 hours old, it should be consistent across all pages)

                          3 votes
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                            4 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                          • Include AdGroupId, AdGroupName in campaign performance report and needs more filtering inputs

                            In campaign performance report, there should be a column of adgroupid, adgroup name ths is really required for analyzing the status of associated campaign and adgroup, and also there needs to be more option for filtering report data, i can't able to filter report data for Active adgroup and active campaigns, current documentation is only allowing us to report data by campaign status, there should be an option to filter report by active status adgroup also. Please guyz think on this feature to implement.

                            4 votes
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                              0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
                            • To have Radius Targeting working with the content network

                              To let content ads work with Radius targeting

                              3 votes
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                                0 comments  ·  Content Ads  ·  Flag idea as inappropriate…  ·  Admin →
                              • Allow to change ad-rotation on campaign level

                                There should be a way to change ad-rotation settings on campaign level! Doing it on Ad Group level (individually) takes too much time.

                                7 votes
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                                  1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                • 1 vote
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                                    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                                  • unable to add card, payment is refused, I checked the error is I selected visa payment,but I am sure I am select mastercard for payment

                                    unable to add card, payment is refused, I checked the error is I selected visa payment,but I am sure I am select mastercard for payment

                                    3 votes
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                                      1 comment  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                                    • copy sitelinks via Bing ads editor

                                      I would like to be able to copy sitelinks via editor from one campaign to another.

                                      7 votes
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                                        0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                      • Geo-targeting for Angola

                                        I live in Angola and my primary market is Angola.
                                        I would like Geo-targeting to be enabled for Angola.
                                        With this voting system, it seems all odds is against me so, I ask that you consider my request, based on the profit potencial. I mean, the more product/services I sell, the more ads I will buy from you.

                                        14 votes
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                                          1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                        • Extend reporting period beyond 366 days

                                          So that when the Campaign interfaces breaks down, I can still pull 13 months of data without merging spreadsheets.

                                          1 vote
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                                            1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
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