Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

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  1. Automatic log in to Bing Ads Community Blogs and Forum when logged in to Ads account

    Why is it necessary to log in (with a different account) when posting in the Forums in the Bing Ads Community? Once logged in to manage my Ads account, I should be able to go to the Forums seamlessly to post questions. Integrating the two would make for a more vibrant and helpful forum.

    1 vote
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      0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
    • Make updating accounts in Editor faster.

      Make updating accounts in Editor faster. Updating the keyword by match type feature takes 30 minutes for an account with 50 campaigns. I'm not technical enough to suggest a solution. I just know that I can't use Bing Ads if it takes 30 minutes to make an adjustment to a campaign.

      1 vote
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        0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
      • 1 vote
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          0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
        • Alternate standard video format for tutorials for those who do not have ability to use Silverlight.

          Not everyone has or can install Silverlight such as myself.

          Please consider a more universally acceptable video format for tutorials such as AVI, Flash or WMF.

          6 votes
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            0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
          • when y ou are adding new keywords to an existing campaign, if the keywords already exist, the system asks you to "fix" them. This is horribl

            when y ou are adding new keywords to an existing campaign, if the keywords already exist, the system asks you to "fix" them. This is horrible.
            It should just ignore the duplicate keywords, instead of having to fix each keyword which already exists...it won't let us enter new keywords until all duplicate keywords are fixed.

            Google Adwords doesn't do this since years...

            Seems like almost a bug. but kills the desire to add new keywords.

            Sanjay

            9 votes
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              1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
            • Open your ad platform for Asian countries especially for China

              Open your ad platform for Asian countries especially for China

              4 votes
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                1 comment  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
              • Campains & Ad Groups/Settings/Excluded Keywords suggestion

                On the prior version of adCenter, the excluded keywords list under Campaign/Settings and Ad Group/Settings were listed alphabetical, which made it easier to find if I wanted to remove a site from the list. Currently they appear in a random-looking order. I would like to suggest that they appear alphabetical by default, and/or that an option to sort them alphabetically be included.

                9 votes
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                  2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

                  Thanks for the quick response, Chris. I’ll make sure this suggestion gets to the right team for review and consideration.

                • Deleted Items Total

                  Please, when we alter keyword match type -in field- do not move the performance information to "deleted items total "l. Keep it in "that" keyword field. Most Content Management Platforms are only collecting the search and campaign totals. so we can't see keyword performance for match types that we no longer participate in without pulling a keyword report..

                  8 votes
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                    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                  • Budget settings

                    Please bring back the Monthly Standard Budget setting. Monthly now equals budget being too quickly consumed.

                    10 votes
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                      1 comment  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                    • Change the default column sort from ascending to descending to be same as industry standards

                      When you click on a column heading in Desktop, it should sort highest to lowest, not lowest to highest.

                      23 votes
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                        2 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                      • UI

                        Over the past year or so, I have made several detailed explanations of deficiences in the Bing interface. I have done this via the Web interface tool and over the telephone. What I noticed was Bing designers were very slow to respond. Not that any of these issues were difficult to fix; they were not. It wasn't a technical problem, it was a listening problem.

                        For a long time, Bing wasn't Chrome-compatible so it locked out many potential users. And the problem of forcing users to scroll back and forth horizontally was a Web design 101 failure. Waiting for users…

                        1 vote
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                          2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

                          Thanks for continuing to provide us with your feedback! You should be able to click right on the keyword bid amount in the keyword tab to change it. Can you please tell me more about your end to end experience so I can better understand where the problem is? – Susan

                        • Add Nigeria to the list of countries served. 90% of us use yahoo. The growing ecommerce community need an adcenter that can geo target it

                          Add Nigeria to the list of countries served. 90% of us use yahoo. The growing ecommerce community need an adcenter that can geo target it

                          7 votes
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                            0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                          • Make specific suggestions on how to improve quality or relevance

                            Currently the system sends you to very generic Help screens when you want to improve Quality or relevance or optimize clicks. In most cases this information is so general that it doesn't provide helpful information. It would be nice to have a system that says something like the following: "Your quality is poor because the keyword doesn't match any text on your landing page. In order to improve quality of this keyword you need to relate it in a better way to the landing page. If you add 'xxxxxxxx' to your landing page you can potentially increase the quality by…

                            3 votes
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                              1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

                              Hi Pete, thanks for participating in the forum! Are you looking for general optimization tips or are you specifically trying to improve your quality score?

                            • add tablet targeting to the desktop

                              I can have a campaign target just tablets in the UI, but since the desktop doesn't have the option of just targeting tablets, when I sync the desktop and the UI, the campaign changes to target all computers, laptops and tablets

                              1 vote
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                                0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                              • 4 votes
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                                  0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                                • If there was a way to make my advertising-dollars work 100%, I could spend more.

                                  I would like to see more information gathering about what the consumer likes or dislikes about my product like Facebook. Without info about that how can I modify/target my product accordingly? Otherwise, I am marketing to consumers based on what, if someone only knows how to administer adCenter? How can I invest in a system that is similar to running an ad in the newspaprers and they are going out of business because the ads don't work.

                                  4 votes
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                                    3 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →

                                    Hi Neil! Can you please give me a specific example of information you’d like to have available within adCenter?

                                  • Option to filter out zero-conversion rows from the ConversionPerformanceReport

                                    Since conversions may happen up to 45 days after a click, we end up downloading a massive amount of records we don't need to.

                                    Having that option would greatly save us and you bandwidth and potentially processing power serving that information.

                                    This is a conversion report after all. In the majority of cases the user is only interested in records with a least one conversion.

                                    55 votes
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                                      0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
                                      Started  ·  adCenterCPE, KellyBadCenterCPE, KellyB responded

                                      Great suggestion! We have ongoing plans to improve our reporting experience, and it is very helpful for us to know what is most important to our users. Thank you for taking the time to submit this feedback.

                                    • Account Kick-off

                                      When exploring within an account, the program often kicks me out. This has been a recurring problem for nearly a year now, which I had presented to AdCenter when the issue first presented itself in 2011.

                                      1 vote
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                                        1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

                                        Thank you for letting us know about this experience. Hope you don’t mind that I have a lot of questions. :) Is the system timing out while you’re exploring and then taking you back to a sign in page? Is this a consistent problem every time you’re in adCenter? Is there a certain page you navigate to that kicks you out? How long are you in the session before getting kicked out?

                                      • advertise products sold in iTunes

                                        Be able to advertise products sold in iTunes (apps/music) with clickable links to the iTunes store (like you can do in adwords click to download)

                                        21 votes
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                                          2 comments  ·  Mobile Advertising  ·  Flag idea as inappropriate…  ·  Admin →
                                          Started  ·  Bing AdsBing Ads responded

                                          Thanks for the suggestion. The team has started looking at supporting app promotion ads.

                                        • Dire need for Agency Management Feature improvements.

                                          One, when an agency receives/accepts an invitation client accounts should be accessible to super admin & client admin from log in. Two "in-line steps/pop-ups that guide agencies/client's through the process. Three expand/customize Available reports for agencies in management of their clients. For example, Search Query Report. It is understandable that agencies have access to only certain aspects of their clients accounts. But they need enough available reporting to support them

                                          3 votes
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                                            2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
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