Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

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  1. Email Extension

    Currently, there is a call extension present in Bing Ads. This being especially an advantage for mobile users, it might be an idea to work on a communication extension that is very easy accessible and approachable for tablet, mobile devices and pc users. In short, this is the idea: email extensions. They would appear in the ad, and the costumer can click on them, which could potentially lead him/her directly to Outlook or other email applications. In this email, the company's email address would be filled in already. This way, companies can control which ads show which email address, so…

    60 votes
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      0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →

      Thank you for your suggestion. We are exploring new extension that provides greater flexibility on how users can connect with businesses. Email is a great suggestion.

    • Allow more then 10 Negative Keyword lists in the accounts

      Please allow to add more then 10 negative keyword lists as Google already do

      10 votes
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        0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
      • Website URL or publisher URL Tracking/Parameter

        Would be perfect to have a publisher URL tracking or Parameter (for example {publisher} ) like any of these (https://advertise.bingads.microsoft.com/en-us/blog/post/march-2016/new-tracking-parameters-for-urls-in-bing-ads), in order to be able to track what specific conversions are coming for each publisher.

        1 vote
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          0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
        • You need to change the way you handle trademark infringements.

          I have been trying to submit trademark-violating ads through the prescribed process for a month, and it has been impossible to speak with anyone who can actually solve the problem. A few things:

          1. Google AdWords resolved this in one phone call
          2. I have received no feedback as to why the ads I'm flagging are not being removed
          3. It should not be my job to police your ad platform for trademark infringement. I understand you need me (I represent the company that holds the trademark) to alert you. I do not understand why I need to find every…

          3 votes
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            0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
          • Allow a billing email to go to a non Super User Account!

            Should not have to give my accounting department Super User privileges to receive a monthly email invoice.

            1 vote
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              0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
            • Expand the width of the main Account/campaign list

              Even on widescreen monitors this column is too narrow and most of my campaign names are cut off (instead of wrapping). Some extra padding between the campaign names would be nice too.

              3 votes
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                0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
              • Segmenting Auction Insight Report but time!

                Need to be able to select a time frame and pull an auction insight report and segment it by week. Please Help! Google Adwords does it just fine

                1 vote
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                  0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                • Could you include czech and slovak into your languages?

                  Especially non - standard characters as °, ř and so on. And will you please let me know if you do so. Thanks a lot.

                  3 votes
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                    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
                  • Have the possibility of having Retargeting ONLY campaings

                    Have the possibility of having Retargeting ONLY campaings

                    The fact that audiences are missing with normal campaigns if we create a re-marketing campaign is not ideal, and therefore we cannot target the right audience.

                    1 vote
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                      0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                    • Enable Paypal In Vietnam, Or At Least Include VND as Currency

                      Charging on cards and Not Paypal, combined with Vietnamese users cannot use VND to pay create A LOT of fees for us. That's twice the conversion rates for the currency each time we pay Bing ads (having spent $1k here, that's quite a bit of fees). So I suggest we enable Paypal in VN, or at least, include VND as a currency that we can pay!

                      6 votes
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                        0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                      • Access to technical support

                        I'm having what is probably a very simple issue integrating our agency account with the Bing Ads Content API. I contacted them on Friday, Feb 24, 2017. I sent all the info including the full http request/response with a complete description of the issue.

                        On Monday, February 27, I sent another email requesting status on the ticket. On Monday evening, I got another email saying that they had just gotten the ticket that day and they would follow up with me the next day.

                        On Tuesday, February 28, I called in to request status. I was told that the person…

                        1 vote
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                          0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
                        • Automated Rules email

                          The functionality to be able to choose who receives automated rule emails would allow more than person to react to learnings or allow account teams to set up rules for advertisers.

                          3 votes
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                            0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                          • my suggestion is that please ad payoneer

                            Please add Payoneer for that gays which have no other bank account and card. Special for me i have no other bank account and card.

                            1 vote
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                              0 comments  ·  Flag idea as inappropriate…  ·  Admin →
                            • PLEASE allow us to change sitelink placement

                              PLEASEEE allow us to change sitelink extensions placement as we see most fit. For instance if I have 4 extensions, I would like the Testimonials to be first and Contact us to be last. Hoping I can customize this!!!!!

                              3 votes
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                                0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
                              • Choosing if the Keyword state must be imported from Adwords or not.

                                At the moment is not possible to choose if the Keyword state must be imported or not, with the consequence of having good performing Keywords in Bing being paused because in the source from AdWords they were paused due to bad performance. As I have an automatic import scheduled on a daily basis, each day I need to manually revert all the changes done by the import to those keywords. As there is an option to avoid importing the bid values from the source, I see no reason why the state could not be skipped too. Would be possible to…

                                1 vote
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                                  0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                • Retain records longer than 36 months

                                  I cannot believe that Bing does not allow its customers to access data longer than 36 months. Google allows you. The statue of limitations for wire fraud is 5 years so this data is retained for legal reasons. Plus no data company would no retain this information for a tons of obvious reasons. I really hope this changes. I'll say again, Google Adwords let's you create reports going back to the beginning of time.

                                  4 votes
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                                    1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                  • Running ads for strip clubs promotion in spain.In google adword my strip clubs promotion is running as approved non family.

                                    In google adwords my strip clubs ads are running approved with limited access.But in bing they don't.Bing can run the ad though its a promotion for a business with limited access they can approved like google ads.Thanks

                                    1 vote
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                                      0 comments  ·  Flag idea as inappropriate…  ·  Admin →
                                    • Allow Multiple Unique Country Call Extensions per Campaign

                                      Currently, only one call extension per campaign is allowed to be selected. It would be nice if a campaign that is targeting multiple countries could have one call extension per country selected for the campaign. The call extension already requires a country input when setting up the call extension.

                                      1 vote
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                                        0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
                                      • I need to be able to correlate the time of a click or the geographical location of a click with the publisher website to identify "phantom

                                        I need to be able to correlate the time of a click, or the geographical location of a click with the publisher website to identify "phantom clicks" - clicks that I am charged for but never actually open up the destination page long enough to register on StatCounter.

                                        1 vote
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                                          0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                        • Bing Product Ads (shopping) in Denmark

                                          Right now, it's only available in U.S., United Kingdom, France, Germany and Australia.

                                          When will Bing Product Ads and Shopping Campaigns be available in Denmark?

                                          It would be an attractive product for many of our customers, as they are already advertising with great success on Google Shopping.

                                          3 votes
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                                            0 comments  ·  New Ad Formats  ·  Flag idea as inappropriate…  ·  Admin →
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