Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

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How can we improve Bing Ads to create a better experience?

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  1. Average Household Income Geo-Targeting

    AdWords has rolled out for the USA a demographic geo-targeting based on Average Household Income which has proved very for specific products as it allows to target specific areas inside the USA which have a certain average income. This setting is very valuable and it allows to apply bid modifiers to the brackets of the population with the highest CR and the best ROI, as well as excluding the worst performing brackets.

    It would be fantastic if Bing introduces this particular setting

    12 votes
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      4 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →

      We’ve started investigating this feature. In Adwords this feature seems to be geographical location based (e.g. assume everyone in Beverly Hills, CA 90210 is rich). Does this assumption work for your needs?

    • Share of Voice Aggregate Data

      It would be extremely helpful if there was a way (since viewing Share of Voice at the campaign level is no longer an option) to create a report that provides aggregated share of voice data. As of now, a report can be created that will show share of voice for each campaign for whatever time frame is selected, and thats great. However, a more efficient use of time would be to provide aggregate data within the report.

      3 votes
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        1 comment  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →

        Thanks a lot for providing your feedback.

        For the aggregated data for Share of Voice, do you mean at account level? If so, in the Reports tab, select “Account” under the “Performance” category, and in “Choose your columns” section, select the Share of Voice metrics like “Impression Share” and corresponding lost due to reasons from “Performance statistics”, you will then get the account level Share of Voice by running the report.

        Hope the above helps. Pls feel free to let us know any questions if you have. Thanks.

      • outlook.live.com trash traffic

        Dear Sirs, Last month we got a lot off trash traffic from outlook.live.com on all our accounts.
        And We can't exclude this website because your system shows error message "You can’t add Yahoo! or Microsoft sites (such as www.msn.com) to your excluded websites list."
        What should we do to stop clicks from outlook.live.com?

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          0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →

          We will need more information about your account to understand the problem here. Can you contact Bing Ads support and reference this request as part of your escalation?

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