Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

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How can we improve Bing Ads to create a better experience?

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  1. 122 votes
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    5 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

    On the Yahoo! Bing Network, advertisers cannot target nor compare the performance of their campaigns on Yahoo! vs. Bing.

    Yahoo! and Bing are committed to providing advertisers with the benefit of a combined marketplace through a single platform. Allowing separate reporting counteracts that goal.

    Thank you for your input. We appreciate it and your business!

  2. Website Call Conversion Tracking

    I would love to see the ability to track call conversions once a visitor has clicked my ad and been directed to my site and then makes a phone call.

    This feature is explained in greater detail here: http://adwords.blogspot.com/2014/08/introducing-website-call-conversions.html

    56 votes
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    9 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
  3. Insights in converted clicks and conversions

    I would like to see the results of the different conversions types (sale, newsletter etc). And have 2 columns, one for converted clicks and one for conversions like in AdWords

    18 votes
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    1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
  4. Direct link to Bing ads via power bi (same as google analytics)

    If we could directly link our Bing Ads campaign data to Power BI, as a solution template for example

    10 votes
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    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
  5. Need a BOUNCE RATE column for reports

    I can not believe there is not a BOUNCE RATE column for reporting in Bing Ads!!! That seems like a pretty common sense thing to have. If I have a million clicks to my website and no one is staying on it long enough to make a conversion....that's pretty important to know because obviously something is wrong with my ads, keywords, or website!! Please put a bounce rate on there!! And it's not just a "Google" thing....every type of tracking software I use has a bounce rate in my reporting!!

    8 votes
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    3 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

    We introduced bounce rate into reports a few years ago and it was rarely used by advertisers. We’ve since removed it and do not expect to return it anytime soon.

  6. 2 votes
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    Declined  ·  1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
  7. conversion code incompatibility

    Conversion tracking code is incompatible with our CMS which is xsl based. Google's code works fine. Had to put it in an include file. It's working but I don't trust it as much as if it were in the code of the actual file (per usual). Hoping it's just a temporary fix. Thanks.

    2 votes
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    Declined  ·  1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
  8. 1 vote
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    1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
  9. I tried to search my business, but not success. It show your auction and the link can't go to my website!!!

    I tried to search my business, but not success. It show your auction and the link can't go to my website!!!

    1 vote
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    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
  10. I am a bing ads customer. Your statistics on reporting traffic are inaccurate. The average position in search results that you report are wr

    Please fix your system. I've never seen my advertised site list anywhere for my search words and yet im being charged as if they do. As a matter of fact for every search word listed as clicked, am unable to verify my listing even shows in the top 100 positions and you report average positions from 1.8 to 3.4 ??? My independent tracking system also disputes your reporting. FIX IT!

    1 vote
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    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
    Declined  ·  Claire Lee responded

    Please contact support for immediate help: advertise.bingads.microsoft.com/en-us/bing-… Thank you!

  11. I would like to see a report that shows exact date and time of conversions

    It would be very useful to link specific conversions with sales in our backend, which could be done if there was a simple report that outputs the time of each conversion.

    1 vote
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    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
    Declined  ·  Amit Singh Jaggi responded

    We only show up to hour granularity for time of conversion. No plans to show exact time

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