How can we improve Bing Ads to create a better experience?

Please create an inline search query report

I see there are plans to "improve agency experience" regarding search query reports, but I haven't seen anything about an inline report. Meaning that a manager doesn't have to go to the report section and select the report, time line, print etc etc. There is an industry standard feature in the other guys product called "see search terms". If you have used it and I'm sure you have, you can select a number of keywords or all keywords that you would like to view the search queries that a user has searched to trigger any given ad. And from this report you can create new keywords, negative keywords, set bids in real time right from the report. This feature adds a lot of value to the product, and I'm sure would add great value to adCenter.

Warren

72 votes
Sign in
(thinking…)
Password icon
Signed in as (Sign out)

We’ll send you updates on this idea

Warren Anthony Jensen shared this idea  ·   ·  Flag idea as inappropriate…  ·  Admin →
Completed  ·  Bing Ads responded  · 

The search terms report is now available in the Keywords tab as suggested in your screenshot. You can find more details about this at http://advertise.bingads.microsoft.com/en-us/blogpost/129080/bing-ads-blog/bing-ads-search-terms-report-is-now-live-with-expanded-insight-by-request

Thanks a lot for the feedback and please let us know if you have any more suggestions as to how to improve your customer experience.

11 comments

Sign in
(thinking…)
Password icon
Signed in as (Sign out)
Submitting...
  • Mel66 commented  ·   ·  Flag as inappropriate

    But this isn't really completed. You can't see search terms for all keywords inline - you have to run a report still. An unnecessary extra step.

  • AdminBing Ads (Admin, Bing Ads) commented  ·   ·  Flag as inappropriate

    Hello Nikki and Warren,
    The search terms report provides the ability to add new keywords or negative keywords from the Keywords tab. Please see the screenshot at http://i.imgur.com/ydY05oe.png and the documentation at http://help.bingads.microsoft.com/apex.aspx?product=bing_ads&market=en&sku=&query=yekid9119&view=keyword_load&inst=1 for more details.

    The Dimensions tab doesn't have this capability since it is meant for read-only views of data. This should be a similar experience to what you get in other platforms like AdWords.

    Please let us know if the capability being available in the Keywords tab does not meet your needs and if so what piece of functionality is missing.

  • Nikki Kuhlman commented  ·   ·  Flag as inappropriate

    I just received notice that this task is complete. This task is absolutely NOT complete and we've been saying this since December. While the fact that we can see the search queries from the keyword tab (without having to create a report) is a step in the right direction, what we were asking for was something ACTIONABLE. We are not able to add keywords or negatives from the Dimensions tab. It's no more helpful than creating a report.

  • Warren Anthony Jensen commented  ·   ·  Flag as inappropriate

    "And from this report you can create new keywords, negative keywords, set bids in real time right from the report." that is not completed.

  • Mel66 commented  ·   ·  Flag as inappropriate

    Search terms in the Dimensions tab is a step in the right direction, but it is nowhere near complete. The data in Dimensions is not actionable - we cannot add new keywords or negatives directly from the report. We also cannot easily filter the report by keyword. We need to be able to quickly see search queries on individual keywords, and we also need to be able to add keywords or negatives right on the SQR screen - not manually by downloading a report and then copying and pasting. Thanks!

  • Anonymous commented  ·   ·  Flag as inappropriate

    google search terms all is an important function to build and bid on our keyword list..

  • Warren Anthony Jensen commented  ·   ·  Flag as inappropriate

    thanks. please have the developers/engineers refer to AdWords's feature "Keyword Details". This is what we need to make adCenter 21 century compatible.

Feedback and Knowledge Base