Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

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  1. make bingads available in Nepal

    There are many people in Nepal who want to go ahead through Bingads but currently it is not available in Nepal. I am surprised, why Bingads is available in selected country? Everyone will pay for the service they use, its not surely for free. Then why just Bingads cant be made available in all countries? I have seen in Nepal, there are many young minds, who are losing their hope to go ahead thorough marketing, only because they are not getting chance to use Bingads. And I am also one of them. Please understand us.

    39 votes
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      1 comment  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →

      Can you clarify what is meant by showing Bing Ads in Nepal for your use case. Are you asking for the ability to target users searching from Nepal or the ability to sign up for Bing Ads as an advertiser in Nepal?

    • Whole CID in BAE

      Being able to see a full CID in one BAE view. This would help a lot with clients with big accounts with mass uploading without having to post.

      8 votes
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        2 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
      • This software is very slow

        Hello, I don't have the fastest system but this software is very slow / lagging.

        4 votes
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          1 comment  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →

          Hi,

          Sorry to hear that you are seeing slow performance. Can you check what version of BAE are you using? If you are using version lower than 10.9.222.3670, can you please go to our download site (mentioned below) and install the newer version to see if the issue is resolved?

          BAE download site: https://www.microsoft.com/en-us/download/details.aspx?id=22260

          If this does not help, can you please go to “Help” → “About Bing Ads Editor” → “Create Diagnostic File” and send me the generated .cab file at princeba@microsoft.com, so that we can further investigate?

          Thanks,
          Prince

        • Show Bing Ads in Poland

          Make possible advertising with Bing Ads in Poland.

          297 votes
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            4 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →

            Can you clarify what is meant by showing Bing Ads in Poland for your use case. Are you asking for the ability to target users searching from Poland or the ability to sign up for Bing Ads as an advertiser in Poland?

          • You should accept prepaid cards as an a payment method

            I am from Saudi Arabia, I usually use Google Adword in my campaigns since I am marketing specialist, I decide recently to use and test Bing ads, when I want to add payment ( prepaid cards ) I face a problem then I talk to Live Chat team but they told me that Bing Ads not accept prepaid cards!
            In all ads platforms I use ( Adwords, Facebook, instagram, twitter, Adfly... ext.) all of them accept prepaid cards.

            Now, I deleted my Bing Ads account, I will be come back when I know that Bing Ads accept more payment methods…

            10 votes
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              0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
            • Allow Bing advertisers to target LinkedIn Audiences

              Now that Microsoft owns LinkedIn, I (and my B2B clients) would love to be able to target their massively valuable audiences. Please add these into Bing Ads so we can take over the world together.

              183 votes
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                Gathering Feedback  ·  3 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
              • Remarketing list size report

                It would be great to have a Report on the development of the size of the remarketing lists. The current audience Report does not Show the development of the list size over a selected time period. thanks.

                23 votes
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                  Gathering Feedback  ·  0 comments  ·  Flag idea as inappropriate…  ·  Admin →
                • Add the labels functionality to better organization of an account.

                  Labels is a great tool to manage and organize your campaigns, keywords and ads. It's make easy to filter results and run personalized reports.

                  831 votes
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                    51 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                  • Add Labels to Bing ads Editor

                    Please add labels to Bing Ads Editor

                    65 votes
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                      Gathering Feedback  ·  1 comment  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                    • Allow targeting by county

                      It is sort of strange you can't target counties. I know you can do a radius around a county but that is often not helpful. Simple country targeting is available in every other major ad platform like Adwords and Facebook. Please add simple county targeting without the need for a radius.

                      236 votes
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                        27 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

                        We have started looking at providing this functionality and have a question about how you are dealing with our lack of this feature today. Are you
                        1. Targeting a broader area than you prefer (e.g. state level)?
                        2. Targeting a narrower area than you prefer (e.g. city level)?
                        3. Not advertising that local product or service in Bing Ads due to lack of this feature?

                        Thanks for your answers.

                      • Phone Call Conversion ability from programs like If by phone and other providers. There is currently no way to track Phone Call conversions

                        I suggest creating a way to integrate 3rd party call tracking programs. There are many services that allow you to track calls through Dynamic Number Insertion. Bing offers no way to integrate those services and thus, we are blind on what ads and keywords are driving our phone calls. We have this set up through Google Analytics and then it imports into Adwords. It can also be manually uploaded, referring to the call records, to apply conversions. This is a critical tracking element and very important conversion that many others must be needing. I hope you will come up with…

                        97 votes
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                          8 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

                          Thanks for the suggestion. We’d like to understand what companies you use today for call tracking that you then integrate with Adwords. Someone mentioned CallRail. Are there any others?

                        • Audience tab in the editor & ability to apply in bulk

                          Audience tab for applying RLSA at adgroup/campaign level in bulk in the editor

                          13 votes
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                            Gathering Feedback  ·  0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                          • Click to Call Only Ad

                            Can you have include click to call only ads for smartphone devices.

                            229 votes
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                              Gathering Feedback  ·  23 comments  ·  Flag idea as inappropriate…  ·  Admin →
                            • Make Geo-Bid Adjustments easier to implement on Bing Editor.

                              Ridiculous how difficult it is to make a large scale adjustment for something that is so seamless on Google's UI and Editor. Reverting changes after the default +15% is tacked on too is also something worth looking into.

                              12 votes
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                                0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →

                                Hi,

                                Thanks for your feedback.

                                1. Can you please clarify the problem you are having when editing Location bid adjustments in scale? Is it the latency issue?

                                2. Also, could you please elaborate more on what you meant by reverting changes after the default +15%?

                              • Have the possibility of having Retargeting ONLY campaings

                                Have the possibility of having Retargeting ONLY campaings

                                The fact that audiences are missing with normal campaigns if we create a re-marketing campaign is not ideal, and therefore we cannot target the right audience.

                                1 vote
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                                  0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                • Make Audience Targeting Available at Campaign or Account Level

                                  TSA, an elite partner agency, suggested we make audience targeting available at the campaign or account level, whereas its only available at the adgroup level currently. If audience targeting could be set at a higher level, more data could be collected and used to inform the rest of their campaigns. They stated they would use the feature more aggressively, and the learnings from it if it could be leveraged more broadly.

                                  1 vote
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                                    Gathering Feedback  ·  0 comments  ·  Flag idea as inappropriate…  ·  Admin →
                                  • Ability to export Audiences in Editor/UI/BAM

                                    Currently there is no ability to export remarketing data, and it is only visible if you navigate to the Audiences tab

                                    9 votes
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                                      Gathering Feedback  ·  0 comments  ·  Flag idea as inappropriate…  ·  Admin →
                                    • the ability to select multiple campaigns in the drop down on the left

                                      The simple ability to select multiple campaigns to change in bulk, a small change that would save hours of having to dip into each campaign to make incremental changes.

                                      33 votes
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                                        0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                      • Add Steps to Conversion Goal Tracking

                                        The current way of handling conversion tracking is silly because I have to have separate goals for add-to-cart, proceed to checkout, and completed checkout when they are really just steps in the same goal (completed checkout.)

                                        Google provides this kind of interface for goals, and it seems that you used to have this kind of interface. I don't know why you would have gotten rid of it.

                                        Having different steps in the conversion process as steps in a goal would be a big help in tracking our conversions, and visualizing the process of add-to-cart -> Proceed to Checkout -> Completed…

                                        14 votes
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                                          Gathering Feedback  ·  0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                                        • Review Bings Broad Match Algorithm

                                          Bings broad match algorithm has gone downhill quickly and broad match alone is now unusuable for all my clients, one client that sells polytunnels advertised for:

                                          pets,fish BMW, Ford, Caravans, wood, hoovers all of the keyword Polytunnel..

                                          im in the process of requesting recompense, due to this being none fault of my own

                                          3 votes
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                                            0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
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