Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

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  1. Convert currency in manger account (MCC)

    If you use a manager account, you may have accounts that show cost data in a local currency different from the one used by your manager account. With multi-currency reporting, you can convert this local currency data to the manager account’s currency, so that you can more easily analyze costs and performance across accounts.

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    • 1 vote
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      • Hour:Minutes:Second for each keyword used for each click

        Hour:Minutes:Second for each keyword used for each click

        1 vote
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        • construction for in-market

          include data for construction business in the in-market

          2 votes
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          • Hi Bing, I determine that thousand accounts get blocked after created few minutes and can't get back forever. We want to know how we can do?

            Hi Bing, I determine that thousand accounts get blocked after created few minutes and can't get back forever. We want to know how we can do?

            1 vote
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            • Job for bing chat support for newbie

              I want to be a part of bing ..i have great passion towards bing and my dream is to work as chat support so how can i apply for bing😕😔😔.. I really appreciate if you help me to find job for bing as chat support. Thank you

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              • spend column total

                Kindly show the total amount for the spend column when running a performance report from the Reports tab so that I don't need to download it and to apply a formula on an Excel file

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                • Breakdown of geo location & conversion goal

                  For accounts that are targeting multiple locations/countries and have multiple conversion goals, it would be good to be able to see a breakdown of each goal by country or geo target.

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                  • Breakdown of geo location & conversion goal

                    For accounts that are targeting multiple locations/countries and have multiple conversion goals, it would be good to be able to see a breakdown of each goal by country or geo target.

                    1 vote
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                    • Manual Calls should be counted as Conversions too

                      A phone call IS a conversion for campaigns intended to generate LEADS, and should be able to be counted as a conversion too. Otherwise I have to tally this manually, Bing isn't using the data properly, and the true CPA is off.

                      Leads are conversions, whether phone or email, such as for local service businesses.

                      Manual Calls, calls from Call Extensions, and calls on a website should ALL AUTOMATICALLY track back to Bing as conversions, so that Bing can use that data to optimize the campaign for conversions, ensuring advertisers get the best ROI and re-invest to grow their ad…

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                      • would like to be able to see where we rank in competition to our local competitors instead of national brands of like kind.

                        Expand on new competition reporting. But add local filters to show like competition in our business area. Or capability of adding custom competition URLs.

                        1 vote
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                        • attribution reporting needed

                          Google Ads has a section just for Attributions. you can see what campaigns assisted other campaigns to get a click or a conversion. You can basically see the path a customer took before visiting your website or before making a conversion.

                          I could not find such an attribution report system in Bing Ads and the support said there was none.

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                          • 1 vote
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                            • Cost per click report

                              Show actual cost of click instead of just CPC

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                              • Report showing product group + SKU performance

                                Is it possible to have a report that provides data on campaign + ad group + ProductGroup + SKU performance?

                                I understand there is the Product Dimension Report which surfaces the SKUs. And that Product Partition and Product Partition Unit show the product group ID.

                                However, it would be nice to have a report that shows you campaign/adgroup/product/sku level performance for product groups housing multiple SKUs.

                                If an account has a SKU showing multiple times do to it's structure, and they aren't in their own product group, it's helpful to know each location+SKU distinct performance.

                                1 vote
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                                • Add Segment 'Keyword text' under Ads tab

                                  Adding 'Keyword text' segment under 'Ads' tab will give better idea about performance of an ad based on keywords. Adding 'Search term' would be an extra advantage which is also missing in Google Ads :)

                                  1 vote
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                                  • Conversions by kind per campaign per day

                                    I need to report on conversions by conversion name per campaign per day. There is no report that allows me to generate that data set or two reports with a foreign key that I can blend on to generate that data set.

                                    It's not enough to know that a certain number of conversions occurred on a particular day—I need to know which conversions occurred.

                                    1 vote
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                                    • 2 votes
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                                      • Bing Ads Intelligence

                                        Hi Team,

                                        I recently noticed that in BAI the first page bid is now gone. This makes is very difficult for me to gauge new bids. Your keyword planner is not a very good tool with bid estimates and BAI easily would show me when my bids were too low by highlighting them yellow. Now it seems the first page bid column is not producing any data. This is on multiple accounts that I help manage. Please advise if this is a bug. Thanks

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                                        • 1 vote
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