Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

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How can we improve Bing Ads to create a better experience?

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  1. Campaign specific budget maximum

    I want to run some campaigns for specific brands, but I want to set a $ limit to each campaign.
    It would be very useful to be able to let us set the overall budget for a campaign.
    eg...50$ overall budget, w/5$ per day until it hits the 50$ limit.

    4 votes
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      0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    • 4 votes
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        0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
      • Do not have "all locations" set by default.

        As far as default settings go, a default setting of "all locations" is unusually dangerous and almost never useful. I'd recommend setting a default setting of "no locations" instead.

        4 votes
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          0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
        • 4 votes
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            0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
          • Business-location extension needs to be triggered on right physical location (NL)

            For a client in the Netherlands we have implemented business-location extensions for about 5 locations , but these are triggered wrong.

            For example: a person whose computer is physicaly in the south of The Netherlands (Eindhoven) and the IP-adress also, has triggered the business-location extension of Amsterdam, while there is an extension closer then Amsterdam.

            All of the IP-adresses we have tested triggers the business-location extension of Amsterdam. It seems that Bing collects all of the IP-adresses within The Netherlands at Amsterdam, and then transforms all the physical locations to Amsterdam.

            Is there a way that the IP adresses can…

            4 votes
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              0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
            • radius targeting in Australia

              please enable radius targeting for Australia or city targeting

              4 votes
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                0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
              • Select all keywords across all pages

                Ability to select all keywords across all pages of keywords to edit, like AdWords.

                I don't even need to see all my keywords but I do need to change all from time to time.

                4 votes
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                  0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                • Remove the new "Change account" pop up and change back to the traditional drop-down for selecting accounts.

                  The new Change account blue link on the Campaigns page of Bing Ads is absolutely not an improvement as it makes changing between accounts a lot less smooth and more time-consuming.

                  Perhaps this is fine for clients with a few accounts, but when you manage accounts for large agencies (70-100 accounts) it is really annoying.

                  Changing this back to the original drop down would be a great improvement.

                  4 votes
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                    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                  • Please add multi-language support for broad match modifier

                    Broad match modifiers (+keyword) are often the best choice for campaigns. Please make this option available for languages other than English and French (at least in German and Spanish).

                    4 votes
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                      0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                    • Geographic Overlays on Map to see how far city limits extend when setting up geotargeting

                      Geographic Overlays on Map to see how far city limits extend when setting up geotargeting. When selecting cities as you are setting up a campaign, have the map reflect the entire are of the city instead of a single point on the map....this will give a better idea if you are missing a city that you should be targeting. It's very difficult to know which cities are avialble for targeting and which aren't...it's like playing guess and check.

                      4 votes
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                        1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                      • Here's an idea - give your customers - you know, those who pay your salaries - the option to keep the OLD INTERFACE they are familiar with.

                        Your idea of a new interface really sucks. Since the customers pay your salaries, why not try to keep them happy? Give them the option to CHOOSE the old interface. I really don't have time to enter into a new learning curve just so your bored tekkies can screw around with the interface.

                        4 votes
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                          0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                        • Adcenter should allow China advertisers

                          Adcenter should allow China advertisers with Credit cards in China

                          4 votes
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                            0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                          • 3 votes
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                              0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                            • Bing IM Reps should have the ability to fast track customer feature requests.

                              Rather I am forced to post on this message forum and have the Bing reps vote for my suggested issue. Seems backwards IMHO.

                              3 votes
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                                0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                              • Allow customer email lists to be uploaded directly to Bing.

                                Currently Bing does not allow direct customer email uploads. Rather, advertisers must go through DSPs to do this. If you don't work with one, you are out of luck.

                                3 votes
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                                  1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                • Allowing Advertisers to Optimize Spend within AOL, Bing and Yahoo search.

                                  It would be ideal if Bing allowed users to optimize their spend between AOL, Yahoo and Bing syndication perhaps with a dial up/down by engine. Obviously, Bing has contractual agreements, but this would put the advertisers first, which should be the case.

                                  3 votes
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                                    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                  • Include a toggle for deleted campaigns on the main campaign tab.

                                    Include a toggle for enabled, paused and deleted campaigns on the main campaign tab perhaps with the default set at enabled. Going through reports tab to get this additional info (deleted campaigns) is a PINTA.

                                    3 votes
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                                      0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                    • 3 votes
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                                        0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                      • Have an "archive" option for campaigns to clean up the UI (all data should be still accessible - but not modifiable!)

                                        Have an "archive" option for campaigns to clean up the UI (all data should be still accessible - but not modifiable!)

                                        3 votes
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                                          0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                        • Ability to set Bing merchant center feed with no expiration

                                          Currently, Bing merchant center feed expires every 30 days. And it takes 3 days to process the feed. There should be a functionality so the feed is automatically fetched daily, just like Google and never expires. Or at least take few hours rather than days to process the feed.

                                          3 votes
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                                            0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
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