Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

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How can we improve Bing Ads to create a better experience?

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  1. delete uet

    Make it so I can delete old UET tags and conversion goals.

    57 votes
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      10 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
    • Use an order ID to minimize duplicate conversions

      Currently, refresh of purchase confirmation page counts as one conversion, and Adwords's solution to that :

      https://support.google.com/adwords/answer/6386790?hl=en

      36 votes
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        Gathering Feedback  ·  2 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
      • List of Conversion URLs

        It would be great if Bing Ads could show all URLs that are reporting conversions. Adwords has this in the "conversions" interface. This makes it much easier to troubleshoot / audit conversion tracking setup to make sure that the right webpages are firing off conversions.

        You could put it under the reporting tab but I think it woudl be better under the conversions / UET section, like adwords does it.

        10 votes
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          Gathering Feedback  ·  0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
        • UET & Goal Migration (Tag Sharing across CIDs)

          Allow Agencies to migrate UET Tags and Goals into other accounts that they have access to. So if a UET tag has been created in the agency Shell (by mistake) it can then be moved into the client's account along with the goals. As the client may have already installed the tag before we realise its been setup in the wrong place.

          8 votes
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            1 comment  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →

            We are looking to enable Tag Sharing across CIDs and also have the “delete uet” in backlog. By tackling these two, we should remove this blocker and avoid migration.

          • Please build a UET Tag helper plug-in for Edge.

            It would be great to have a UET helper plug-in built for the Edge browser. Currently it's only available for Chrome.

            5 votes
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              0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
            • Bing Call Forwarding

              Hi Team,

              I would love to see functionality that is similar to Google's call forwarding number conversion tracking. The code identifies a number on the landing page and swaps it out with a google forwarding number, sending the information back to google as a conversion when the forwarding number is dialed.

              Thanks!

              Brent

              3 votes
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                0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
              • Website Phone numbers tracking

                We should able to track the website phone # by adding code to track the phone number call that came from Bing compare to other platforms. (Desktop Website or Mobile website)

                3 votes
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                  0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                • with the possibility to delete a UET tag that we do not use anymore.

                  with the possibility to delete a UET tag that we do not use anymore.

                  3 votes
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                    0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                  • Consider using Bing Ads conversion tracking attribution method from last click to first click

                    Thats tracking conversions back to the first click instead of the last so that reporting can we take into account the user journey.

                    2 votes
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                      0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                    • Ability for Bing Ads Support to be able to create custom revenue tags for UET

                      Bing Ads Support should be able to create custom revenue tags for UET for advertisers who do not have web masters or a support mechanism for their ecommerce websites.

                      2 votes
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                        0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                      • duration goal - Less Than

                        Duration Goal - Less Than
                        Including "Less Than" option for creating Duration goal.

                        2 votes
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                          0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                        • Notify Account Manager When Their UET Tag Is Disabled!!

                          Bing should send some kind of notification to let the account owner/manager know if their conversions are not being tracked due to an invalid UET code. My account was running for a while without me knowing there was a problem!

                          2 votes
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                            1 comment  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                          • display advertising

                            List size in Audiences under shared library only shows <1000 when enough members are not in the list. However, there should also be a way to find out how many members are currently in the list, so that one can validate that the list is actually growing. Hope someone considers this suggestion! Thanks in advance.

                            2 votes
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                              0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                            • One of our customers provided a feedback, in Google, you can verify the goal created to see what percentage of data it would have matched o

                              One of our customers provided a feedback, in Google, you can verify the goal created to see what percentage of data it would have matched over the past week. This gives a user confidence when setting up that the goals is configured correctly rather than having to wait for data to log over 24-48 hours.

                              2 votes
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                                0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                              • Add the ability to track a "virtual pageview" of a page that doesn't necessarily exist. This simplifies our page conversion tracking.

                                We have forms that are submitted via XHR requests and we want to track conversions when those requests come back successful. However, rather than tracking an event, we'd like to use a virtual pageview for simplicity. Basically, we'd tell Bing that the user went to a specific page URL that doesn't actually exist.

                                1 vote
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                                  0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                                • Allow specific Campaign Goals for each Ad Campaign

                                  I'd like to see a drop down to select a specific 'conversion goal' for each 'ad campaign'. This way, I could enter a "profit" value for each product I sell. Right now, even if I enter a variable to grab $$ for all products sold through the UET, it grabs the gross sale price only (and shipping costs I believe?). So $28 is what shows in the stats to optimize but I need it to show $12 to optimize.

                                  BTW: here is the code I received from Bing to grab the variables. I also added the top and bottom code…

                                  1 vote
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                                    0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                                  • i want to track conversions depending on multiple keywords

                                    i want to track conversions depending on multiple keywords

                                    1 vote
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                                      0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                                    • Adding revert option or delete with offline conversion.

                                      This will help advertisers work with a new set of data instead of uploading the error or creating a new goal

                                      1 vote
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                                        0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                                      • exact number of pages for pages visited goal

                                        Please allow exact pages to be tracked as part of the pages per visit goal. This will be really helpful.

                                        1 vote
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                                          0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
                                        • Collect and allow the exportation of UET tracking data regardless of goal implementation

                                          UET tags can be active fired upon visits regardless of goal creation. However, there is not a way to view that data.

                                          1 vote
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                                            0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
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