Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

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  1. Enable dynamically passing the user's age range and gender in the URL string

    Enable dynamically passing the user's age range and gender in the URL string

    2 votes
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      0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
    • Share Custom Reports

      With the custom reporting feature once a report is saved it is only view able by the user that created the report. We should have an option to be able to share the saved custom report with other users in our group.

      2 votes
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        1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
      • Increase data set for segmentation in the UI

        Supporting segmentation of performance by day over a longer period would make reporting that much easier.

        2 votes
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        • 2 votes
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          • Make the Product ID column available in Search Term Reports

            Make the Product ID column available in Search Term Reports:

            When running a search term report for shopping campaigns, it would be helpful if the advertiser were able to see the product ID for the product that was triggered, in order to optimize the product description column in the product feed.

            2 votes
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              0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
            • A way to check unique clicks, from unique IPs.

              This really should be a feature.

              2 votes
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              • Segmenting Auction Insight Report but time!

                Need to be able to select a time frame and pull an auction insight report and segment it by week. Please Help! Google Adwords does it just fine

                2 votes
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                  0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                • Retain records longer than 36 months

                  I cannot believe that Bing does not allow its customers to access data longer than 36 months. Google allows you. The statue of limitations for wire fraud is 5 years so this data is retained for legal reasons. Plus no data company would no retain this information for a tons of obvious reasons. I really hope this changes. I'll say again, Google Adwords let's you create reports going back to the beginning of time.

                  2 votes
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                    1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                  • Shopping Report

                    Hello.
                    We need a very simple report that shows Product ID, Product Name, Bid, and Avg. position. I cannot find any displays or reports that include both bid and Avg. position.
                    I appreciate your help in resolving this.
                    Jean Steckler on behalf of Flows.com

                    2 votes
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                      0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                    • Time zone in Ad group level

                      Some customers just wanted Bing Ads data to match their data's time zone on their backend. The idea that aside from setting it under campaign level, setting it under Ad group level would be useful as well.

                      2 votes
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                        0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                      • Add Clicks, CPC and CPA to Gender/Age Reporting

                        Without this information it is uncertain what changes to make to specific age/gender groups without knowing their performance.

                        Adwords does this with ease and it something i'd really like to see on bingads!

                        It would help drive better CPA and cut costs on groups that simply don't convert well.

                        2 votes
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                          0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                        • Paid vs. Organic

                          I want to be able to see how often a user clicks on my paid ad versus the organic listing on bing.

                          2 votes
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                            0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                          • Reports

                            Hi Bing Ads,

                            I wanted to raise a suggestion on your reporting. I suggest that you include a webquery report. This way if we run a report, it will be stored in URL and connect it to Excel. That way, we can easily refresh the page and get the report that we want in Excel.

                            2 votes
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                              0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                            • Change History Date Range Extension

                              Can you extend the date range for change history report currently bing is providing only for last 6 months but where as google is providing for last 2 years or so..If this done it would be happy to recall the data changes...cheers!!

                              2 votes
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                                0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                              • Fix the formatting of the catalog reports

                                Currently when downloading the reports for rejections in the Bing Merchant Center the formatting will be messed up by any commas in the feed. So anywhere that a feed has a comma will break the formatting for that line.
                                The reports that are affected are the ones which can be downloaded off the "Edit a catalog" tab within the Catalog in BMC. The All offers and errors, rejected offers only, and rejected offers and errors reports.
                                It appears that this is caused by any commas in the feed. Since most feeds include a comma in the Title, Brand, or description…

                                2 votes
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                                  0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                • don't sent reports in compressed folders

                                  don't send the reports in compressed folders

                                  2 votes
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                                    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                  • plot impression and clicks in geo map

                                    I am thinking about if BING ADS can have one more option in its geo report, that the impression and clicks can be shown in the map, instead of just columns in the data sheet.

                                    I would understand data shown in the geo map will be easier for us to visualize how the market goes.

                                    thanks.

                                    2 votes
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                                      0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                    • Request for Active Ad Groups with Missing Keywords or Ads

                                      Request to have a reporting feature that allows clients to easily see if they have any active ad groups that contain 0 keywords or 0 ads. This is a request we get from clients regularly.

                                      2 votes
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                                        0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                      • Negative KW Conflict Report - Need a campaign and ad group status column

                                        We need to be able to bring in Campaign and Ad Group status as columns in the negative KW conflict report. Currently the report brings in inactive campaigns/ad groups which aren't relevant to the client, so we need to be able to filter for actives only.

                                        2 votes
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                                          0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                        • Duplicate ads within ad groups

                                          There needs to be a simple report that can pull active ad groups with duplicate ads that are active.

                                          Google has this, and my customers are constantly asking for this audit and there is no good way to pull it across 100+ accounts.

                                          2 votes
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