Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

(thinking…)

Enter your idea and we'll search to see if someone has already suggested it.

If a similar idea already exists, you can support and comment on it.

If it doesn't exist, you can post your idea so others can support it.

Enter your idea and we'll search to see if someone has already suggested it.

  • Hot ideas
  • Top ideas
  • New ideas
  • My feedback
  1. Call Extension Conversions

    Currently in Google, you are able to stipulate that a phone call after 5 minutes is a conversion – but currently there is a way to do this on our platform. Ideally, my clients are hoping to be able to track conversions from the Call Extensions, rather than just having a call count.

    52 votes
    Sign in
    Check!
    (thinking…)
    Reset
    or sign in with
    • facebook
    • google
      Password icon
      Signed in as (Sign out)

      We’ll send you updates on this idea

      15 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

      We’ve begun to investigate providing this feature and would like to hear more from those interested. Are you using call extensions already? If so, what percentage of your calls are over 5 minutes today based on the reports? If you aren’t using call extensions, is lack of this capability a blocker?

      How are you using this feature on other platforms and how does it help with your search engine marketing optimizations?

    • My week starts on a monday. Allow my week report to start on mondays as well.

      Title says it all. Currently the week starts on a sunday by default and there is no way to change this. I'd like my week to start on mondays, so it's in line with my other reporting.

      47 votes
      Sign in
      Check!
      (thinking…)
      Reset
      or sign in with
      • facebook
      • google
        Password icon
        Signed in as (Sign out)

        We’ll send you updates on this idea

        4 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
      • Please add a column for AudienceId in the GoalsAndFunnels report

        It would be great to have this column in the report, as this report is the only way to get per-goal conversion information (rather than overall conversion information). If this column contained the same data as the corresponding column in the AudiencePerformanceReport, it would give us the performance data we need for a particular audience to be able to know what kind of bid modifier to set for it on a given ad group.

        24 votes
        Sign in
        Check!
        (thinking…)
        Reset
        or sign in with
        • facebook
        • google
          Password icon
          Signed in as (Sign out)

          We’ll send you updates on this idea

          19 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
        • Columns in report Gender and Age

          Make possible:
          1) to remove a column ad groups in the report Age and Gender to see general statistics in the interface without downloading data
          2) to add columns Conversions, CPA and Revenue

          23 votes
          Sign in
          Check!
          (thinking…)
          Reset
          or sign in with
          • facebook
          • google
            Password icon
            Signed in as (Sign out)

            We’ll send you updates on this idea

            3 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

            We’ve started working on improving the reporting experience for age, gender and other settings. Stay tuned for more updates.

          • Better Savable Custom Reports

            The ability to save custom reports is account specific and covers one report. An amazing new feature would be the ability to save a set of custom reports under one report option that can be applied to the account you are on with one click. e.g. Account X123456 , in custom reports you would have a renameable report that would run a keyword report, share of voice report and Negative conflict report all with customised colums at the touch of one button.

            20 votes
            Sign in
            Check!
            (thinking…)
            Reset
            or sign in with
            • facebook
            • google
              Password icon
              Signed in as (Sign out)

              We’ll send you updates on this idea

              0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
            • Better Filters

              Would you be able to add a filter to the reporting that can exclude traffic from outside certain regions. For example, I want to look at multiple accounts on a search query report but only traffic from the UK

              16 votes
              Sign in
              Check!
              (thinking…)
              Reset
              or sign in with
              • facebook
              • google
                Password icon
                Signed in as (Sign out)

                We’ll send you updates on this idea

                0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

                We would like to learn more about interest in this feature. Is this a feature that is expected in the Reports tab as part of the search terms feature within the Keywords grid?

              • Improved Reporting on Ad Extensions

                At the minute, it appears that we only see performance based on if the ad extensions themselves are clicked - clicking on the image for the image ad extension returns a click, however clicking on the ad itself does not return a click for the extension.

                Creating a report that allows you to check the performance of ads themselves with each ad extension - measuring clicks anywhere on the ad when the extension is present to help measure the performance of different extensions. If an image is present, are users more likely to click on the ad itself? Are certain…

                13 votes
                Sign in
                Check!
                (thinking…)
                Reset
                or sign in with
                • facebook
                • google
                  Password icon
                  Signed in as (Sign out)

                  We’ll send you updates on this idea

                  2 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                • impression Share at Product Group level.

                  Impression Share Information at Product Group Level for Shopping Campaigns is missing.

                  Please add this feature as it's what we use in Google Adwords to manage the spend on various categories. Currently I can't do much in Bing because I have no visibility.

                  9 votes
                  Sign in
                  Check!
                  (thinking…)
                  Reset
                  or sign in with
                  • facebook
                  • google
                    Password icon
                    Signed in as (Sign out)

                    We’ll send you updates on this idea

                    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                  • All New Ukraine accounts block after enter payment method

                    Hello, i wanted to register in bing ads, but i cant for two weeks already.. I think you have a problem ukrainian credit cards.. I try everything - i try my all bank cards.. Did you turn off registration ukrainian users? I read many forums, asked in telegram but all users from ukraine had same problem. I attached screenshots. It seems to me, that problem is in credit card, because i do not even create campaign. Look please at screenshots - what i am doing wrong? On credit card i turned off 3d secure code (otp confirmation), turn on payment…

                    8 votes
                    Sign in
                    Check!
                    (thinking…)
                    Reset
                    or sign in with
                    • facebook
                    • google
                      Password icon
                      Signed in as (Sign out)

                      We’ll send you updates on this idea

                      0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                    • Multiple time units in reports

                      We should be able to select multiple time units in reports.
                      ie; I need to look at Time of Day AND Day of Week at the same time.
                      This should be a fairly simple fix.

                      8 votes
                      Sign in
                      Check!
                      (thinking…)
                      Reset
                      or sign in with
                      • facebook
                      • google
                        Password icon
                        Signed in as (Sign out)

                        We’ll send you updates on this idea

                        1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                      • add incremental bidding % info to change history report

                        Add data from incremental bidding to the change history report. If someone does not change day targeting, but simply changes the incremental % bid, and then removes it, there is no way of knowing that incremental bidding was applied and then removed. The change history report only shows if days, devices or locations were added or removed, but never shows if an incremental % was added, changed or removed.

                        8 votes
                        Sign in
                        Check!
                        (thinking…)
                        Reset
                        or sign in with
                        • facebook
                        • google
                          Password icon
                          Signed in as (Sign out)

                          We’ll send you updates on this idea

                          2 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                          Started  ·  Claire Lee responded

                          We’re currently working on this feature! Please let me know if you have any additional feedback about what you’d like to see.

                        • Show Search Terms Users Made That Triggered Shopping Ads

                          Please show a similar reporting method as it currently is with search campaigns, where we can see the search terms that triggered shopping ads. Knowing what terms led to impressions, clicks, spend, conversions, CPA, ROAS and more would allow us to then use those terms to add to their respective search campaigns.

                          For example, if my client sells wiring for cars, and an ad is triggered by the word "copper wire" and a purchase is made, I could then add that keyword into my search campaign to see if that would work.

                          Seeing the search terms would also invaluably help…

                          7 votes
                          Sign in
                          Check!
                          (thinking…)
                          Reset
                          or sign in with
                          • facebook
                          • google
                            Password icon
                            Signed in as (Sign out)

                            We’ll send you updates on this idea

                            1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                          • Salesforce Integration

                            There isn't a way to integrate bing with Salesforce. All I need is a code that that or ID that passes along campaign and keyword level data into salesforce much like the GCLID for adwords. UTM code isn't a good option. There isn't even a code to javascript code to add to our landing pages to trigger anything in salesforce. If we can't do this, we will not be using Bing ads.

                            7 votes
                            Sign in
                            Check!
                            (thinking…)
                            Reset
                            or sign in with
                            • facebook
                            • google
                              Password icon
                              Signed in as (Sign out)

                              We’ll send you updates on this idea

                              0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                            • Include Keywords items in the reporting Tab "Targeting" "Geographical location"

                              While looking for a report due to targeting options used by Customers, I would like to see the keyword option added into the reporting. Then I would have an idea of which keyword is generating conversions and for which region. It helps customers to target much better based on the geographical location and to use the incremental bids in those specific location and for those specific keywords. Right now, we do not have the keyword column appearing.

                              7 votes
                              Sign in
                              Check!
                              (thinking…)
                              Reset
                              or sign in with
                              • facebook
                              • google
                                Password icon
                                Signed in as (Sign out)

                                We’ll send you updates on this idea

                                1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                              • Fix Zeroed Out Performance Data for Entire Time in Bing Ads

                                Fix Bing Ads so that performance data is never zeroed out when trying to view Entire Time and we don't have to refresh.

                                7 votes
                                Sign in
                                Check!
                                (thinking…)
                                Reset
                                or sign in with
                                • facebook
                                • google
                                  Password icon
                                  Signed in as (Sign out)

                                  We’ll send you updates on this idea

                                  0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                • allow multiple tracking codes on one page

                                  Create unique tracking ID numbers so that multiple accounts can track a single conversion page.

                                  7 votes
                                  Sign in
                                  Check!
                                  (thinking…)
                                  Reset
                                  or sign in with
                                  • facebook
                                  • google
                                    Password icon
                                    Signed in as (Sign out)

                                    We’ll send you updates on this idea

                                    2 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                  • 6 votes
                                    Sign in
                                    Check!
                                    (thinking…)
                                    Reset
                                    or sign in with
                                    • facebook
                                    • google
                                      Password icon
                                      Signed in as (Sign out)

                                      We’ll send you updates on this idea

                                      1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                    • Client Level (MCC) Conversion Tracking

                                      Have an option to create a conversion tracking code on client level, the same way as MCC level conversion tracking code in Google.

                                      5 votes
                                      Sign in
                                      Check!
                                      (thinking…)
                                      Reset
                                      or sign in with
                                      • facebook
                                      • google
                                        Password icon
                                        Signed in as (Sign out)

                                        We’ll send you updates on this idea

                                        1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                      • has no one asked for reports like time on page, page views per keyword, bounce rates, impression share???

                                        time on page, pages views for keywords, bounce rates, impression share???

                                        5 votes
                                        Sign in
                                        Check!
                                        (thinking…)
                                        Reset
                                        or sign in with
                                        • facebook
                                        • google
                                          Password icon
                                          Signed in as (Sign out)

                                          We’ll send you updates on this idea

                                          0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                        • kindly give debit card

                                          Allow debit card in India

                                          4 votes
                                          Sign in
                                          Check!
                                          (thinking…)
                                          Reset
                                          or sign in with
                                          • facebook
                                          • google
                                            Password icon
                                            Signed in as (Sign out)

                                            We’ll send you updates on this idea

                                            0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                          ← Previous 1 3 4 5 11 12
                                          • Don't see your idea?

                                          Bing Ads Feature Suggestions

                                          Feedback and Knowledge Base