Bing Ads Feature Suggestions

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

(thinking…)

Enter your idea and we'll search to see if someone has already suggested it.

If a similar idea already exists, you can support and comment on it.

If it doesn't exist, you can post your idea so others can support it.

Enter your idea and we'll search to see if someone has already suggested it.

  • Hot ideas
  • Top ideas
  • New ideas
  • My feedback
  1. add tablet targeting to the desktop

    I can have a campaign target just tablets in the UI, but since the desktop doesn't have the option of just targeting tablets, when I sync the desktop and the UI, the campaign changes to target all computers, laptops and tablets

    1 vote
    Sign in
    Check!
    (thinking…)
    Reset
    or sign in with
    • facebook
    • google
      Password icon
      Signed in as (Sign out)

      We’ll send you updates on this idea

      0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
    • Modify AdCenter Desktop to allow more flexibility

      Copying an ad to different adgroups is cumbersome. What would be nice is a method that allowed copying of the ad to specified adgroups by selecting the adgroups in the menu of campaigns and adgroups in the left-hand column.

      1 vote
      Sign in
      Check!
      (thinking…)
      Reset
      or sign in with
      • facebook
      • google
        Password icon
        Signed in as (Sign out)

        We’ll send you updates on this idea

        0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
      • Hi - when will we get the feature to target users in Mumbai - without which advertising on ur platform does not make sense for us.

        Hi - when will we get the feature to target users in Mumbai - without which advertising on ur platform does not make sense for us.

        1 vote
        Sign in
        Check!
        (thinking…)
        Reset
        or sign in with
        • facebook
        • google
          Password icon
          Signed in as (Sign out)

          We’ll send you updates on this idea

          0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
        • Add capability to pause analytics goals - useful for clients running multiple goals.

          For clients running multiple campaign analytics goals, it would be useful to be able to pause one or more without having to delete the goal or remove the code from the site.

          1 vote
          Sign in
          Check!
          (thinking…)
          Reset
          or sign in with
          • facebook
          • google
            Password icon
            Signed in as (Sign out)

            We’ll send you updates on this idea

            0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
          • ACD snapshot and restore

            In adcenter desktop provide an account snapshot button and a way to "Restore" or revert back to a previous version of a campaign.by date.

            1 vote
            Sign in
            Check!
            (thinking…)
            Reset
            or sign in with
            • facebook
            • google
              Password icon
              Signed in as (Sign out)

              We’ll send you updates on this idea

              0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
            • MAI8 - Persistent settings per research tool

              In v7, the user can set permanent settings per tool, eg "only show exact match type for keyword performance searches". In v8, you have to "customize" before every search and this is quite frustrating. The option to set defaults would be great. When doing a "Keyword Performance" search, I often use specific settings. Having to set these for every search is taking too much time! Thanks :)

              1 vote
              Sign in
              Check!
              (thinking…)
              Reset
              or sign in with
              • facebook
              • google
                Password icon
                Signed in as (Sign out)

                We’ll send you updates on this idea

                0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
              • Desktop tool - Provide multiple destination URL editing criteria when importing from AdWords via the API

                Sometimes several different changes either additive ("and") or exclusive ("or") need to be made to URLs being imported from Google into AdCenter. Allow for multiple criteria to be specified.

                1 vote
                Sign in
                Check!
                (thinking…)
                Reset
                or sign in with
                • facebook
                • google
                  Password icon
                  Signed in as (Sign out)

                  We’ll send you updates on this idea

                  0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                • 1 vote
                  Sign in
                  Check!
                  (thinking…)
                  Reset
                  or sign in with
                  • facebook
                  • google
                    Password icon
                    Signed in as (Sign out)

                    We’ll send you updates on this idea

                    0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                  • Desktop tool - Shrink the vertical dimension of the top icon 'bar'

                    These icons do not need to be so big. Why take up so much precious real estate?

                    1 vote
                    Sign in
                    Check!
                    (thinking…)
                    Reset
                    or sign in with
                    • facebook
                    • google
                      Password icon
                      Signed in as (Sign out)

                      We’ll send you updates on this idea

                      0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                    • Desktop tool Negative/Excluded Keywords multiple entry feature needs to support Match types

                      This new Excluded keyowrds tab is nice, but it is either malfunctioning or doesn't support the entry of Match Types with a separate column. Add this separate column just like AdWords' AWE. So that it's easy to add Phrase and Exact Match Type negatives.

                      1 vote
                      Sign in
                      Check!
                      (thinking…)
                      Reset
                      or sign in with
                      • facebook
                      • google
                        Password icon
                        Signed in as (Sign out)

                        We’ll send you updates on this idea

                        0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                      • Desktop tool synchronization with server is malfunctioning or extremely confusing.

                        When synchronizing with the server, the Desktop tool regularly prduces unexpected results. When working in both the UI and Desktop tool (because neither one works well enough to rely upon solely), I recently attempted to delete 400+ negative keywords and upload 700+ replacement negative keywords via the desktop tool, but had difficulty getting the match types to load properly. Thus I went to the UI and used the campaign settings page to do this. After completing this in the UI, I returned to the Desktop tool to sync. After syncing all seemed well.
                        Then this morning I look in the…

                        1 vote
                        Sign in
                        Check!
                        (thinking…)
                        Reset
                        or sign in with
                        • facebook
                        • google
                          Password icon
                          Signed in as (Sign out)

                          We’ll send you updates on this idea

                          0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                        • 1 vote
                          Sign in
                          Check!
                          (thinking…)
                          Reset
                          or sign in with
                          • facebook
                          • google
                            Password icon
                            Signed in as (Sign out)

                            We’ll send you updates on this idea

                            0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                          • ad id in ads tab

                            Under the ads tab, allow a filter where I can type in the Ad ID # so it's easier to confirm when PMA is complete. For example, there are 180 pages of ads in the UI and no way to filter just one ad ID without having to export to a spreadsheet or use ACD

                            1 vote
                            Sign in
                            Check!
                            (thinking…)
                            Reset
                            or sign in with
                            • facebook
                            • google
                              Password icon
                              Signed in as (Sign out)

                              We’ll send you updates on this idea

                              0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                            • Options Tab

                              Create an options tab to set defaults for Traffic, Monetization, etc tools. I have to go through and manually change them each time. In the last MAI we could set the options once and be done.

                              1 vote
                              Sign in
                              Check!
                              (thinking…)
                              Reset
                              or sign in with
                              • facebook
                              • google
                                Password icon
                                Signed in as (Sign out)

                                We’ll send you updates on this idea

                                0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                              • Keyword wizard

                                Being able to combine the traffic and monetization (CPC/Impressions) into one output. This output is heavily used by our company in the old MAI, but is only available as 3 separate functions.

                                1 vote
                                Sign in
                                Check!
                                (thinking…)
                                Reset
                                or sign in with
                                • facebook
                                • google
                                  Password icon
                                  Signed in as (Sign out)

                                  We’ll send you updates on this idea

                                  0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                • Allow the newest Desktop Versions to Work on XP

                                  It looks like the newest versions of the Desktop require Vista / Windows 7 or Windows 8. I am on a mac and use parallels so I can access it, and I have a virtual machine running XP. Please do not make me upgrade my OS just to use this software. I really want a desktop app for the mac... but we have been asking for that for 2 years now. So please either give away Windows 7 or 8 to us users or do not force us to upgrade or better yet, create a mac version.

                                  1 vote
                                  Sign in
                                  Check!
                                  (thinking…)
                                  Reset
                                  or sign in with
                                  • facebook
                                  • google
                                    Password icon
                                    Signed in as (Sign out)

                                    We’ll send you updates on this idea

                                    0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                  • Desktop Assumes the Language of My PC's Operating System (I want to Choose the Language))

                                    When Desktop is Downloaded, I am allowed to choose the language that I would like Desktop to function under. I chose English...and Desktop assumed the interface language of my PC's OS: French.

                                    Very frustrating to have to learn the esoteric French terms for match type, etc.

                                    I know this situation effects a small priority of Desktop Users. But in our world-wide economy, it would be nice to be able to choose the interface language for Desktop.

                                    1 vote
                                    Sign in
                                    Check!
                                    (thinking…)
                                    Reset
                                    or sign in with
                                    • facebook
                                    • google
                                      Password icon
                                      Signed in as (Sign out)

                                      We’ll send you updates on this idea

                                      0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                    • adCenter Desktop - Create Extra Column to Show Normalized Versions of KWs

                                      Would be great to see all the normalized variations for KWs in an account. Will give users the visibility to identify duplicates in their account.

                                      1 vote
                                      Sign in
                                      Check!
                                      (thinking…)
                                      Reset
                                      or sign in with
                                      • facebook
                                      • google
                                        Password icon
                                        Signed in as (Sign out)

                                        We’ll send you updates on this idea

                                        0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                      • adCenter Desktop - Move Negative Keywords Wizard

                                        Currently, in the Manage tab of ACD, the Move Negative Keywords Wizard allows you to promote negatives from the ad group level to the campaign level. Would be great to have the additional option to demote negatives from the campaign level to the ad group level.

                                        1 vote
                                        Sign in
                                        Check!
                                        (thinking…)
                                        Reset
                                        or sign in with
                                        • facebook
                                        • google
                                          Password icon
                                          Signed in as (Sign out)

                                          We’ll send you updates on this idea

                                          0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                        • Different Views on Editor

                                          I would like a choice to view ALL adgroups (active, paused, deleted) or just active in the desktop tool.

                                          1 vote
                                          Sign in
                                          Check!
                                          (thinking…)
                                          Reset
                                          or sign in with
                                          • facebook
                                          • google
                                            Password icon
                                            Signed in as (Sign out)

                                            We’ll send you updates on this idea

                                            0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
                                          • Don't see your idea?

                                          Bing Ads Feature Suggestions

                                          Feedback and Knowledge Base