Bing Ads Feature Suggestion Forum

Welcome to the Bing Ads suggestion box! Your feedback helps us understand how you use the product so we can improve your Bing Ads experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to bingads-feedback@microsoft.com.

Looking for technical support? Please contact the Bing Ads support team.

How can we improve Bing Ads to create a better experience?

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  1. 1-per Click Conversions / Unique Conversions

    Bing should offer its advertisers a way to measure unique conversions,
    Bing should be able to count and report only unique conversions that happen after an ad click. This is a good choice if you're not interested in the number of sales, but instead whether or not a certain kind of lead was generated.

    The new Bing UET conversion tracking does NOT support tracking of unique conversions
    (source: https://help.bingads.microsoft.com/#apex/3/en/53056/2) which is absolutely ABSURD.
    Here is what Bing says on the subject: "UET tags will count conversions every time the tag (pixel) fires or page loads, which may lead to…

    109 votes
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      10 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

      Thank you this suggestion and we’re excited to let you know we have started working on this feature. Please stay tuned as we will deliver this capability in the coming months and send us an email if you’d like early access to this capability.

    • 72 votes
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        1 comment  ·  Flag idea as inappropriate…  ·  Admin →
      • Remarketing and RLSA

        This is not a new idea...I want to know when Bing is going to jump ahead 5 or so years to the present and actually start allowing remarketing. "It's in a pilot test now" is the only answer I can get...so it could be years the way Microsoft moves...

        Anyone have any better info?

        25 votes
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          11 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →

          We have started working on adding remarketing capabilities to Bing Ads. Thanks for the suggestion and we will provide an update when it is generally available to all customers.

        • Contact Lenses term in France

          Disappointed with Bing for not allowing to run “contact lenses” term in France Geo where Google does. We agree “Contac lenses” fall under prescription term but it’s not a medicine where anything would majorly go wrong after using it. It’s just an eye ware falling under Health & Beauty category.

          47 votes
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            2 comments  ·  Editorial  ·  Flag idea as inappropriate…  ·  Admin →
          • Indicate exact/phrase match types with " " and [ ] symbols

            It would be much easier to see all keyword match types at a glance if the appropriate exact/phrase match-type symbols were used (" ", [ ]). I realize that match type can be indicated in a different column, but we should be able to see in one glance at a keyword what its match type is.

            59 votes
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              0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
            • Don't Launch Excel When doing an Export!

              So, just got the latest editor and the option of NOT launching excel during an export was removed. What the heck? My accounts are so large that excel can't load the files. Why would you launch excel after every export? It makes no sense...

              We use desktop editors because our accounts are large. Large accounts and Excel don't work well together.

              10 votes
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                1 comment  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
              • Why does support open up a DIFFERENT WEBSITE that DOES NOT RECOGNIZE ME???

                I'm logged in and there is no option for support.

                Bing forces me to open an entirely separate website that does not recognize me.

                This is horrible! TERRIBLE!

                PLEASE IMPLEMENT AN EASY-TO-USE SUPPORT SYSTEM WHILE I AM ALREADY LOGGED IN!!!

                PLEASE OFFER CHAT AND EMAIL SUPPORT FOR BING ADS WHILE LOGGED IN!!

                8 votes
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                  1 comment  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →

                  We are working on a solution that will ensure that the chat support will no longer require you verify your account before getting help.

                  We apologize for the inconvenience this has caused.

                • 11 votes
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                    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                  • new customer gets all ads disapproved

                    You disapproved all my ads because I used the word bullwhips. The whips are western style whips and should not be dissaproved.
                    I am a new customer whe moved all my ads from Google. The ads were just fine with them.
                    Thinking about going back to Google if this issue is not fixed ASAP. I was spending more than 500 per month with them.

                    3 votes
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                      1 comment  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
                    • Undo Deleted Keyword Request

                      This might of been asked already, or it might already be a feature, but I by accidentally deleted a keyword that had some good historical data for my campaign.

                      Instead of just adding it again to Bing Ads and starting over, I would love for a feature to undo a deleted keyword change. I know that you can undo a paused keyword change, but I am not sure about undoing a deleted keyword change.

                      Thanks!

                      -Greg

                      4 votes
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                        2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                      • After funds are added from cradit card there is no notification message about success of transaction.

                        After funds are added from cradit card there is no notification message about success of transaction.

                        15 votes
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                          0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                        • Multiple time units in reports

                          We should be able to select multiple time units in reports.
                          ie; I need to look at Time of Day AND Day of Week at the same time.
                          This should be a fairly simple fix.

                          8 votes
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                            1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                          • Rename 'Monthly' Budget

                            'Monthly Budget' shouldn't be named monthly budget. Why? Because that is not what it is in any way, shape or form.

                            What is a Monthly budget? A budget set that will spend out over the course of the entire month.

                            What is Bing's Monthly budget? A budget that spends out as fast as it can likely not even getting anywhere close to a month.

                            This is incredibly misleading and has lead to an enormous amount of problems here.

                            Rename to something like - Spend budget as fast as possible. In reality, that is all it is doing....

                            I'm not even…

                            10 votes
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                              0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                            • Increase the number of allowed sitelinks for parity with Google AdWords

                              Currently, Bing Ads allows only ten sitelinks per campaign. With regard to mobile preferred sitelinks etc. this is not sufficient. Please allow the same number of sitelinks as Google.

                              30 votes
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                                0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                              • business tips

                                How to start a business U don't hv any idea ,but it's profitable with high profit
                                .

                                1 vote
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                                  1 comment  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                                • Showing up Conversion Data in Product Groups within Shopping Campaigns

                                  Showing up Conversion Data in Product Groups within Shopping Campaigns as conversion Data is shown in Google Shopping.

                                  6 votes
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                                    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
                                  • Editing Sitelinks Without Deleting Them & Losing Historical Data

                                    There should be an option to edit individual sitelinks. Currently Bing groups particular sitelinks in a campaign/ad group. You can't choose one sitelink and make a change (i.e. URL adjustment or changing the name of the sitelink). You have to delete the whole lot and start all over, therefore losing all of your historical data for those sitelinks.

                                    1 vote
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                                      1 comment  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
                                    • Accept Indian Debit cards to pay in bing ads in india.

                                      I request for bing ads company to accept indian debit cards to pay in bing ads in india.As many people dont have credit cards and they want to do campaign on bing ads and because of this issue many people are not shoing intrested on bing ads and preferring google adwords as it accepts indian debit cards and also accept payment from Indian net bankings.

                                      Thanks

                                      7 votes
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                                        1 comment  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
                                      • Fix the Revenue Tracking Bug -UET currently lacks 'dedup' (de-duplication) functionality

                                        Revenue Tracking is Broken in the Bing Management System. I received this in an email from tech support.

                                        "Engineering is working on adding this feature to UET, but in the meantime there isn't really a way to track converted ad clicks."

                                        UET currently lacks 'dedup' (de-duplication) functionality.

                                        4 votes
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                                          0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
                                        • possibility for choosing may elements at a time

                                          In the interface, it would be nice if you could checkmark a kw/ad/campaign/adgroup and then scroll down for example 20 rows and hit 'shift' and mark one again to mark the entire series of objects. That is possible in adwords.

                                          It is really annoying if you need to mark 20 or (gulp1) 100+ objects that you need to click each and every one.

                                          59 votes
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                                            3 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
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